DATA ANALYTICS

Our system evaluate and improve the performance of stores, products, employees and screen-based advertising campaigns. using an artificial intelligence-based computer vision software that produces metrics based on a site’s activity. Our software tracks visitor demographics, customer experience, and engagement.

Data acquisition

Our system collects three types of data:

  • Anonymous physical identification based on facial traits, silhouette, clothing and body shape.
  • Demographic data: Age and gender.
  • Employees can be identified (pre-tagged) so they can be excluded from future reports.

Data analytics reporting

Our reports can include information such as Foot traffic counts, Gender detection, age range detection, length of stay by gender and by age range, time spent in waiting line, measurement of OTS (opportunity to see), and vehicle counting.